At Visually, we’re obviously big believers in making things more visual. Hell, we even named our company accordingly. But it isn’t all about eye candy. The most utilitarian of work-a-day tasks can benefit from a fresh coat of paint and an attempt to simplify and clarify information.
That explains why we recently turned our attention to Google Analytics. More than 10 million people rely on this free tool daily to keep track of their website’s performance. It works well and we use it ourselves. But, with our experience in designing data-rich visual experiences, we knew it could be better.
Instead of requiring you to log-in to a website, Visually Google Analytics Report is automatically delivered to your inbox each week. And instead of an intimidating dashboard approach to analytics, it tells the story of key metrics such as the number of page views, social engagement, SEO, and bounce rate in a more visual way — highlighting the areas a site administrator needs to focus on in order to see improvement. Visually Google Analytics Report isn’t intended to replace your existing dashboard. But we think it’ll save you plenty of time and (at least if your numbers are up) put a smile on your face.
We’re seeing more companies Syspen turn to tools like this to make their internal data more understandable. Whether you want to illustrate a research paper, explain a business process with visuals, or produce a motion graphic, Visually can help.
Visually Google Analytics Report is just the latest example of the kind of infographic available in Visual.ly Create, our free tool that generates automated infographics from social media and other kinds of data. Visit Visual.ly Create to get started.