Search results for "marketing"
Plagiarism: What it Is, What it Isn’t, and How to Avoid It in Content Marketing

Plagiarism: What it Is, What it Isn’t, and ...

Journalism students take entire courses on ethics, and a big portion of it has to do with plagiarism. Still, there are ... keep reading
Best Practices for Using Visual Content in Event Marketing

Best Practices for Using Visual Content in Event ...

Event marketing as a discipline is hardly a novel concept. But while traditional publicity tactics like posters, ... keep reading
Email Marketing is Getting Visual — Are You Ready to Play by the New Rules?

Email Marketing is Getting Visual — Are You ...

Humans are visual creatures. Between 80% and 90% of the information received by the brain comes through the eyes, and ... keep reading
The Difference Between B2B and B2C Content Marketing

The Difference Between B2B and B2C Content ...

When we think of branded content, the campaigns of packaged goods and restaurant chains typically come to mind. We ... keep reading
5 Content Marketing Conferences You Don’t Want to Miss

5 Content Marketing Conferences You Don’t ...

As content marketing continues to evolve into an important part of a brand’s digital footprint and conversion ... keep reading
The King of Content’s SXSW Content Marketing Treasures

The King of Content’s SXSW Content ...

Hear ye, hear ye, subjects of the land of Austin, Texas: the King of Content has given #SXSWi’s royal marketers ... keep reading
Finding Images for Your Marketing Campaign Just Got Easier

Finding Images for Your Marketing Campaign Just ...

Finding great, fresh images to use on your blogs and social media campaigns just became a whole lot easier with the ... keep reading
The Do’s and Don’ts of Marketing Infographics: Outbound Email

The Do’s and Don’ts of Marketing ...

We follow up our three-part series on creating viral infographics with tips on how to market them successfully. Come ... keep reading
5 Things We Learned at the Marketo Conference

5 Things We Learned at the Marketo Conference

Last week we attended the Marketo conference in San Francisco, and I was impressed by the scale, energy and content. ... keep reading
Why You Shouldn’t Shy Away From Long-Form Content

Why You Shouldn’t Shy Away From Long-Form ...

Long-form content often gets shifted to the back burner due to the time, cost and collaboration requirements of ... keep reading