Search results for "marketing"
What Wearables Mean For Your Content Marketing Strategy

What Wearables Mean For Your Content Marketing ...

With the Apple Watch set to hit consumers’ wrists on April 24, brands are weighing the implications wearables ... keep reading
How To Create Brand Personas To Optimize Your Content Marketing

How To Create Brand Personas To Optimize Your ...

Online targeted marketing is not new; From branded content and native advertising to contextual placement and ... keep reading
Creative Cuteness — Content Marketing Lessons From Children’s Brands

Creative Cuteness — Content Marketing ...

Just as a group of playful children can light up a room, so too can content marketing bring new energy to your brand. ... keep reading
Five questions your marketing team should be asking about location-based technology

Five questions your marketing team should be ...

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it ... keep reading
Content Marketing and The Great Dress Debacle

Content Marketing and The Great Dress Debacle

Yesterday, a picture of a gold and white and/or black and blue dress was posted on the Internet – and it’s ... keep reading
“Ephemeral Marketing” Best Practices Learned From Snapchat

“Ephemeral Marketing” Best Practices ...

Brand marketing typically involves getting a campaign message to stick in clients’ minds and resonate for some ... keep reading
Marketing To Millennials: Getting To Know America’s Weirdest Consumer Demographic

Marketing To Millennials: Getting To Know ...

Strictly speaking, anyone who turned 20 at some point between 2000 and 2010 is a Millennial, but the term is often ... keep reading
Five Content Marketing Predictions That Are Dead Wrong For 2015

Five Content Marketing Predictions That Are Dead ...

Content marketing trends change in the blink of an eye so what worked in 2011 isn’t necessarily effective today. ... keep reading
A Framework For Real-Time Content Marketing

A Framework For Real-Time Content Marketing

While the task of getting into an “always on” mindset can seem daunting, the truth is that good real-time ... keep reading
Introduction To Real-Time Content Marketing

Introduction To Real-Time Content Marketing

The marketing world has exploded with social content initiatives in the last few years, and when combined with the ... keep reading