The Visualist

Is Clickbait the New Face of Content Marketing?

written by Nick Rojas December 18, 2014

Finding Images for Your Marketing Campaign Just Got Easier

Finding Images for Your Marketing Campaign Just Got Easier

Finding great, fresh images to use on your blogs and social media campaigns just became a whole lot easier with the launch of Getty Images’ new Embed Images feature.

The feature offers up to 35 million stock images free for non-commercial usage, providing an embed link you can paste into your blog that will make your chosen image appear, along with a bar on the bottom that includes an image credit, a healthy-sized Getty logo and social media links, as illustrated below.

According to Time magazine, the move by the world’s largest stock photography agency is meant to combat rampant online theft of photos by people who take screenshots of photos or download them for use without paying for them. Including branding and social media also brings a great marketing element into the mix for Getty’s new feature.

Before you get too excited, remember that the usage is non-commercial,... keep reading

5 Smart Ways to Use Visual Content at SXSW

If you’re attending SXSW this year, you probably have plans to blog, tweet, and share your experience across multiple social media channels. Before you put all those eggs into a single wordy basket, why not consider turning some of the information you share into visual content? Visuals are captivating, timely, and effortless for your... keep reading

5 Ways to Bring Efficiency to your Content Development Strategy

Content is king. Bill Gates is credited with first coining the term in a 1996 blog post, and the phrase has since been discussed, critiqued and repeated ad nauseam. Yet, it couldn’t be truer today. In an always on, internet-driven world, content is more important than ever and the competition for consumer eyeballs has never... keep reading