Infographics often contain time-sensitive information. Current events need to be covered within a certain timeframe after they happen in order to keep relevance, and promotional infographics need to be created and published with enough time to get the word out. A successful infographic launch takes a lot of planning and coordination and starting the project soon enough is critical to producing a good result.
Many people get this right. The 23 June 2013 Supermoon did a great job of completing their graphic and publishing it with enough time to get some good pickup before the event. Obviously, there is no way to delay the Perigee stage of the Moon’s orbit should the graphic be delayed by a few days, so the right timing was critical.
So how far in advance should... keep reading