Infographics have been growing like weeds in our content garden for the past few years. Some are beautiful and enlightening works of journalism and analysis; others are about boobs.
Whether you think they are the love child of data and journalism, or the bastard child of SEO and link bait, it doesn’t matter: the medium of visual communication is here to stay.
So how do you make an infographic that’s not only good, but ends up doing what you ultimately want to it do: resonate with people and blow up the web?
There are three main components to an awesome infographic:
story, design, and data.
Depending on your purpose, you likely don’t need all three. The most important one, at least to the viral end, is the story. And the story is usually where most of the “fail” happens. Below, I’ll give you my top four strategies for... keep reading