Allison McCartney

Lessons in Typography from the World’s Most Powerful Brands

Design

Lessons in Typography from the World’s Most Powerful Brands

The fonts you choose for both your logo and your content can say a lot about your brand. Because of this, big brands ... keep reading
Content Millennials Actually Want: The Case For Brand Ethics and Authenticity

Design

Content Millennials Actually Want: The Case For Brand Ethics and Authenticity

Millennials are an influential bunch. One reason for this is that they are fast becoming a major demographic category ... keep reading
Creating Charts for Presentations

Design

Creating Charts for Presentations

Charts are one of the best ways to show a concept to someone. They are a great form of visual communication because ... keep reading
LOLCat Nears 9th Life

Design

LOLCat Nears 9th Life

Teamwork and technology will fuel the flight to quality on the visual web Tapping in to Talent: Brands will rely more ... keep reading
The Four Pieces of Your Social Media Pie

Design

The Four Pieces of Your Social Media Pie

Social media serves as an ideal platform for visual content – when meticulously executed. Before you jump in to or as ... keep reading
4 Visual Tactics For White Paper Design

Design

4 Visual Tactics For White Paper Design

At their best, white papers can propel a business to the next level – by gaining new customers, circulating cutting ... keep reading
Five Data Visualization Tools Focused on Design

Design

Five Data Visualization Tools Focused on Design

The last few years have brought data visualization deeply into the world of design. It used to take highly technical ... keep reading
5 New U.S. City Logos (And What They Mean)

Design

5 New U.S. City Logos (And What They Mean)

We often think of the U.S. as a melting pot—a place that’s home to people from a variety of backgrounds, cultures ... keep reading
How to Easily Check Visualizations for Accuracy

Design

How to Easily Check Visualizations for Accuracy

It is difficult to tell if many visualizations have been created correctly. Without looking up original sources and ... keep reading
What Makes A Great Explainer Video?

Design

What Makes A Great Explainer Video?

Explainer videos, those seemingly cookie cutter shorts you see popping up all over the place, are definitely ... keep reading