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Through a credit crunch, recession, housing crisis and jobless recovery, Americans find it hard to stay away from the stores come Thanksgiving weekend. Beginning on Black Friday – the day when retailers offer their biggest discounts in hopes that the revenues bring them “in the black” – and wrapping up with the online sales of Cyber Monday, the number of people shopping has been steadily increasing since 2006.
The infographic below visualizes the number of people who shopped during Thanksgiving weekend each year since 2004 and the average amount spent, along with the number of people planning to shop online on Cyber Monday. All data is from the National Retail Federation.