How to Craft an Engaging Narrative with Data

How to Craft an Engaging Narrative with Data

If there were a gold standard for brands engaging in data storytelling, it’d be Google’s Politics & Elections ... keep reading

Content Analytics and Terminology: Our CEO Breaks it Down

Content Analytics and Terminology: Our CEO Breaks it Down

From that first pageview to a closed opportunity, content marketing has a language all its own. As a primer for brand ... keep reading

Best Practices for Crafting Internal Brand Training Videos

Best Practices for Crafting Internal Brand Training Videos

Your creative team spends a lot of energy investing in content for the audience you serve. When was the last time you ... keep reading

Tips for Writing Pithy and Engaging Copy

Tips for Writing Pithy and Engaging Copy

Few people can claim to have prose the caliber of Shakespeare’s. But you don’t have to be the Bard to be successful ... keep reading

Truffle Pig Takes on Content Creation, Distribution and Analytics

Truffle Pig Takes on Content Creation, Distribution and Analytics

Yesterday, Snapchat, WPP, and The Daily Mail announced a unique content marketing partnership. Aptly named Truffle Pig ... keep reading

How to Create and Manage Showstopping, Effective Sales Collateral

How to Create and Manage Showstopping, Effective Sales Collateral

Content marketing is the leading focus for marketers in 2015. Nevertheless, content isn’t only for marketing ... keep reading