Building Your Audience On Feedly, Flipboard, And More

Building Your Audience On Feedly, Flipboard, And More

Marketing your brand across the myriad of popular social networks is like having a houseful of pets. They’re all wonderful but each personality requires slightly different care and feeding.

Let’s take a look at some best practices for sharing content and building your audience across today’s most popular social media channels.

Flipboard

A relative newcomer to the scene, Flipboard helps brands engage customers by creating targeted digital magazines within the Flipboard environment. When building your own magazine, take your cue from Banana Republic. They hit all the right notes with a combination of how-to guides, videos, beautiful imagery, and offsite links to great blog content that supports their brand’s goals.

Who uses Flipboard: People who like to read magazines

  • Curated magazines aren’t just just for retailers. Brands can use them to create buzz around a specific event, industry news, or even training and education resources.
  • Make sure your magazine cover is eye-catching enough... keep reading

5 New U.S. City Logos (And What They Mean)

We often think of the U.S. as a melting pot—a place that’s home to people from a variety of backgrounds, cultures and ethnicities. But to really get an up-close look at the diversity that comprises this great land, there’s no better place to turn than its more than 35,000 cities and towns. From a... keep reading

How to Easily Check Visualizations for Accuracy

It is difficult to tell if many visualizations have been created correctly. Without looking up original sources and essentially re-creating the visualization yourself, it is often impossible to know if the visualization accurately shows data, or the relationships that were in the original data. This makes the trust relationship between visualizer and viewer extremely... keep reading